What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

13651

Sum Technologies

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dubai, United Arab Emirates
Established in 2001, Sum Technologies is a web design agency. Their services include Web Design and E-Commerce Development.
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13652

W3 Group Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Sandy Springs, GA
W3 Group Marketing, a Content Marketing company, provides Content Marketing and Search Engine Optimization. The agency is based in Sandy Springs, Georgia.
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13653

Mad Icarus Media, Inc.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Chalfont, PA
Mad Icarus Media, Inc., an user experience agency, was founded in 2014. The team focuses on UX/UI Design and Digital Strategy.
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13654

Boost Marketing UK

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Headquartered in , Boost Marketing UK is a small SEO services firm. Their services include Search Engine Optimization and Web Development.
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13655

Candor

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- دبي, United Arab Emirates
Candor is a web design company. The team focuses on Web Design and Social Media Marketing, and the agency is located in دبي, United Arab Emirates.
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13656

FML Marketing

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Estepona, Spain
Small SEO company FML Marketing, is headquartered in Estepona, Spain and Spain. The team focuses on Search Engine Optimization and Web Design.
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13657

Giga Lagos Digitals

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
Giga Lagos Digitals is a small branding agency in Nigeria. Their services include Branding and Content Marketing.
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13658

DPTRAX

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
DPTRAX is a pay per click agency launched in 2013. Headquartered in Nigeria, the team focuses on Pay Per Click and Search Engine Optimization.
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13659

Open Circle Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Vermont, South Africa
Based in Vermont, South Africa, Open Circle Solutions is a PR company. The team focuses on Public Relations and Social Media Marketing.
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13660

Fusion Digital Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Casablanca, Morocco
Fusion Digital Agency, a small Digital Strategy company, is located in Casablanca, Morocco. Their services include Digital Strategy and Mobile App Development.
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13661

Digital Fire

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cape Town, South Africa
Digital Fire is a small Digital Strategy company in Cape Town, South Africa. Their services include Digital Strategy and Search Engine Optimization.
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13662

Click Africa Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Click Africa Digital is a Digital Strategy company. Launched in 2015, the team focuses on Digital Strategy and Pay Per Click.
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13663

Shark Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Shark Marketing, a small Advertising company, is in Canada. Their services include Advertising and Social Media Marketing.
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13664

eLeads

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Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Digital Strategy company eLeads is based in Nairobi , Kenya. They specialize in Digital Strategy and Search Engine Optimization.
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13665

Advees

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Advees is an Advertising company. They were launched in 2014, and their services include Advertising and Graphic Design.
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13666

Alpha Candy

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dubai, United Arab Emirates
Alpha Candy is a small branding company in Dubai, United Arab Emirates. The team offers Branding and Content Marketing.
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13667

Microwins LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dubai, United Arab Emirates
Founded in 2004, Microwins LLC is a Content Marketing company. The team focuses on Content Marketing and E-Commerce Development.
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13668

Savvy Sprout

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cape Town, South Africa
Savvy Sprout is a pay per click company headquartered in Cape Town, South Africa. Launched in 2014, the team specializes in Pay Per Click and Search Engine Optimization.
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13669

Dc Studio

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Bengaluru, India
Branding firm Dc Studio specializes in Branding and Social Media Marketing. They were founded in 2014.
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13670

BigPlan Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
BigPlan Marketing is a small graphic design agency based in South Africa. Their services include Graphic Design and Social Media Marketing.
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13671

End Business Consultants

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Burlington, MA
End Business Consultants is a Digital Strategy company. They are located in Burlington, Massachusetts, and their services include Digital Strategy and Social Media Marketing.
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13672

Lion Fuse Digital Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Hollywood, FL
Founded in 2012, Lion Fuse Digital Media is a branding company. The team offers Branding and Digital Strategy.
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13673

Yuppify

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Altamonte Springs, FL
Yuppify, a Digital Strategy company, was launched in 2004. The team specializes in Digital Strategy and Web Design.
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13674

Lavery Rowe Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Birmingham, England
Lavery Rowe Advertising, a small Advertising company, is located in Birmingham, England. The team specializes in Advertising and Media Planning & Buying.
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13675

Taurus Communications

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ahmedabad, India
Based in Ahmedabad, India, Taurus Communications is a small Advertising company. Their services include Advertising and Public Relations.
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13676

Threshold

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- Portland, OR
Threshold, a web design company, is located in Portland, Oregon and. Founded in 2004, the team offers Web Design and Web Development.
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13677

Minuteman Press Surrey

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Surrey, Canada
Minuteman Press Surrey, a small print design company, is headquartered in Surrey, Canada. Their services include Print Design and Out of Home Design.
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13678

Smoof

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Birmingham, England
Smoof is a branding company. They are located in Birmingham, England, and their services include Branding and Graphic Design.
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13679

Twirel

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Twirel is a branding firm. Located in Birmingham, England, their small team specializes in Branding and Pay Per Click. The firm was established in 2015.
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13680

ONIKON Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Surrey, Canada
Established in 2008, ONIKON Creative is a branding company. The company offers Branding and Video Production, and is small.
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