What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

12871

RAI Media Inc.

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Chicago, IL
RAI Media Inc. Is an Advertising company. The Chicago, Illinois-based team offers Advertising and Web Development.
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12872

Park Group Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Newtown, CT
Park Group Solutions is a small Advertising company founded in 2005. Their services include Advertising and Branding.
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12873

New Wave Industries, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Newington, CT
New Wave Industries, Inc. Is a Newington, Connecticut-based social media marketing firm. Launched in 1999, the team provides Social Media Marketing and Content Marketing.
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12874

SEO Bavaria | Agency for E-Commerce SEO, SEA & Online Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
SEO Bavaria | Agency for E-Commerce SEO, SEA & Online Marketing is a social media marketing firm. The Passau, Germany-based team specializes in Social Media Marketing and Content Marketing.
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12875

104Digital

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Not yet reviewed.
- $1,000+
- 10 - 49 employees
Launched in 2015, 104Digital is a Digital Strategy company. The team offers Digital Strategy and Social Media Marketing.
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12876

Hikmah Technologies

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Established in 2023, Hikmah Technologies is a Content Marketing company. The agency provides Content Marketing and Email Marketing, and is small.
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12877

Digital Lagoon

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Overland Park, KS
Digital Lagoon is a branding firm founded in 1995. The team focuses on Branding and Social Media Marketing.
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12878

Frank Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- East Windsor, NJ
Located in East Windsor, New Jersey, Frank Advertising is a small PR company. The team provides Public Relations and Media Planning & Buying.
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12879

ConvertSource

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Monroeville, PA
ConvertSource is a small Advertising company. Established in 2009, the team specializes in Advertising and Social Media Marketing.
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12880

Brandefined

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Beaverton, OR
Brandefined is an Advertising company. Located in Beaverton, Oregon, their team offers Advertising and Social Media Marketing.
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12881

Ryze Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Fort Lauderdale, FL
Ryze Agency is a branding agency. The team is headquartered in Fort Lauderdale, Florida, and their services include Branding and Media Planning & Buying.
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12882

Aesthetics Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Dover, DE
Located in Dover, Delaware, Aesthetics Digital is a web design agency. Their services include Web Design and Web Development.
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12883

JPB Professional Marketing

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Mansfield, OH
JPB Professional Marketing is a social media marketing agency. The Mansfield, Ohio-based agency provides Social Media Marketing and Search Engine Optimization.
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12884

Macromiles Technalogy

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Orlando, FL
Macromiles Technalogy is an Orlando, Florida-based social media marketing firm. They focus on Social Media Marketing and Search Engine Optimization.
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12885

Digital Marketing Concepts

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Fort Myers, FL
Digital Marketing Concepts is a small social media marketing firm. They specialize in Social Media Marketing and Content Marketing and were established in 2015.
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12886

Rkieh Productions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
Rkieh Productions is a branding firm. Established in 2021, the company is headquartered in Toronto, Canada. Their services include Branding and Graphic Design.
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12887

Future Bright Technology

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Advertising company Future Bright Technology is based in Mohali, India and Delhi, India. They focus on Advertising and Social Media Marketing.
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12888

Digitalatic - Digital Marketing Agency

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
Digitalatic - Digital Marketing Agency is a Digital Strategy company. Their team is located in Multan, Pakistan. The company provides Digital Strategy and Social Media Marketing.
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12889

Viewebit

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Ahmedabad, India
Digital Strategy company Viewebit is in Ahmedabad, India. The team specializes in Digital Strategy and Email Marketing.
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12890

HornTech Limited

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Auckland, New Zealand
HornTech Limited is a small SEO services firm established in 2018. Their team focuses on Search Engine Optimization and Social Media Marketing.
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12891

Account Master Global Solution

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
Established in 2016, Account Master Global Solution is an Accounting company. Their team provides Accounting and Social Media Marketing.
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12892

Vintage Digital Solution

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Vintage Digital Solution is a Digital Strategy company in Noida, India and Sitamarhi, India. Their services include Digital Strategy and Social Media Marketing.
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12893

THYO India Consultancy Services Private Limited

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
THYO India Consultancy Services Private Limited is a social media marketing firm in Patna, India. Their services include Social Media Marketing and Content Marketing.
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12894

Sage Design Group

(0 Reviews)

Not yet reviewed.
- $10,000+
- 2 - 9 employees
- Saddle Brook, NJ
Launched in 2005, Sage Design Group, a small graphic design company, is headquartered in Saddle Brook, New Jersey. Their services include Graphic Design and Branding.
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12895

Fabio Peters

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Montréal, Canada
Fabio Peters is a website development company. They are headquartered in Montréal, Canada and have small team. They offer Web Development and Advertising.
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12896

Ella Dinsey

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Squamish, Canada
Content Marketing company Ella Dinsey focuses on Content Marketing and Search Engine Optimization. They are headquartered in Squamish, Canada.
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12897

Problem Solutions PR

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Los Angeles, CA
Problem Solutions PR is a Content Marketing company. The team is in Los Angeles, California, and their services include Content Marketing and Digital Strategy.
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12898

Top10logos

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Karachi, Pakistan
Top10logos, a branding company, is based in Karachi, Pakistan. They focus on Branding and Email Marketing.
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12899

R-freshd

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Not yet reviewed.
- Undisclosed
- Freelancer employees
- Blackpool, England
R-freshd is a social media marketing agency. They are in Blackpool, England. Their team offers Social Media Marketing and Web Design.
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12900

Lennie & Stan

(0 Reviews)

Not yet reviewed.
- $1,000+
- Freelancer employees
- Chelmsford, England
Headquartered in Chelmsford, England, Lennie & Stan is a Digital Strategy company. They focus on Digital Strategy and Marketing Strategy.
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