What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

11611

Penguin Strategies

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Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Ra'anana, Israel
Penguin Strategies is a Ra'anana, Israel-based CRM consulting and SI company. The team focuses on CRM consulting and SI and Marketing Strategy.
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11612

Convoso

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Los Angeles, CA
Call center Convoso is based in Los Angeles, California. The team provides Call Center Services and Sales Outsourcing.
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11613

Swift Local Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Carson City, NV
Swift Local Solutions is an Advertising company established in 1975. The company focuses on Advertising and Search Engine Optimization.
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11614

Strategic DigitaLab Pte Ltd

(0 Reviews)

Not yet reviewed.
- $100,000+
- 10 - 49 employees
- Singapore, Singapore
Strategic DigitaLab Pte Ltd is a SEO services firm founded in 2016. Their services include Search Engine Optimization and Web Development.
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11615

Q-Apps Technology

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Chennai, India
Q-Apps Technology is an Advertising company. Their team is based in Chennai, India. The agency specializes in Advertising and UX/UI Design.
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11616

NetSource Technologies

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Ocala, FL
NetSource Technologies is a social media marketing company. Located in Ocala, Florida, the firm specializes in Social Media Marketing and Pay Per Click.
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11617

Search Insights

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Search Insights, a SEO agency, is headquartered in Sydney, Australia. They offer Search Engine Optimization and Advertising.
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11618

Lone Beacon

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Boston, MA
Lone Beacon is a branding firm. They provide Branding and Media Planning & Buying and were founded in 2012. The firm is located in Boston, Massachusetts and Englewood, Colorado.
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11619

Kashi Infotech

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Located in Lucknow , India, Kashi Infotech is a web design agency. They specialize in Web Design and UX/UI Design and were established in 2015.
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11620

DXagency

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
Media planning & buying agency DXagency is based in Miami, New Jersey. They specialize in Media Planning & Buying and Digital Strategy.
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11621

ComSolutions-Technical Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Covington, LA
ComSolutions-Technical Services, an IT managed services company, is in Covington, Louisiana. Launched in 1995, the team focuses on IT managed services and Business Consulting.
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11622

Osumare Pvt. Ltd.

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Osumare Pvt. Ltd. Is a Digital Strategy company founded in 2012. Their services include Digital Strategy and Search Engine Optimization.
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11623

Ingredient

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Minneapolis, MN
In Minneapolis, Minnesota, Ingredient is a social media marketing firm. Their services include Social Media Marketing and Content Marketing.
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11624

Star Global Solutions

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
Accounting company Star Global Solutions focuses on Accounting and Back Office Outsourcing. They are in Suva, Fiji.
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11625

The Alias Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Newark, DE
Headquartered in Newark, Delaware, The Alias Group is a small Marketing Strategy company. Their services include Marketing Strategy and Market Research.
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11626

Digitalseed

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Pune, India
Content Marketing company Digitalseed was founded in 2017. The firm focuses on Content Marketing and Conversion Optimization, and is small.
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11627

Keenan-Nagle Advertising Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Allentown, PA
Keenan-Nagle Advertising Inc. Is an Advertising company. They focus on Advertising and Graphic Design and were established in 1954.
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11628

Weber Advertising & Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Lancaster, PA
Weber Advertising & Marketing is an Advertising company. They offer Advertising and Content Marketing and were established in 1996.
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11629

Echovme Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Chennai, India
Digital Strategy company Echovme Digital was launched in 2009. The team provides Digital Strategy and Search Engine Optimization and is in Chennai, India.
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11630

Spark Infosys

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Kondapur, India
Spark Infosys is a Mobile & App Marketing company in Kondapur, India. They specialize in Mobile & App Marketing and Search Engine Optimization.
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11631

Digital Marketing Moto

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Dallas, TX
Digital Marketing Moto is a Conversion Optimization company founded in 2015. The team offers Conversion Optimization and Pay Per Click.
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11632

Web Canopy Studio

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Traverse City, MI
Small web design agency Web Canopy Studio, is in Traverse City, Michigan. Their services include Web Design and Web Development.
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11633

David James Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Oakbrook Terrace, IL
Small branding agency David James Group, is located in Oakbrook Terrace, Illinois. Their services include Branding and Content Marketing.
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11634

BRICK, Inc. - Minnesota

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Minneapolis, MN
BRICK, Inc. - Minnesota is an Advertising company in Minneapolis, Minnesota. Established in 2015, the team offers Advertising and Digital Strategy.
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11635

DZUS Accounting Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Noida, India
DZUS Accounting Services is an Advertising company. Their team is located in Noida, India and focuses on Advertising and Search Engine Optimization.
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11636

Home Care Marketing Pros

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Bradenton, FL
Launched in 2016, Home Care Marketing Pros is a small Conversion Optimization company. Their team focuses on Conversion Optimization and Search Engine Optimization.
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11637

Foundation Management & Pro-Productions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Woburn, MA
Foundation Management & Pro-Productions is an Event Marketing company launched in 2010. The agency specializes in Event Marketing and Email Marketing.
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11638

Texas Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Crowley, TX
Texas Advertising is an Advertising company established in 2003. Headquartered in Crowley, Texas, the team offers Advertising and Marketing Strategy.
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11639

GreenTent Design & Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Dalton Gardens, ID
GreenTent Design & Marketing is a SEO services firm headquartered in Dalton Gardens, Idaho. Their services include Search Engine Optimization and Web Design.
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11640

Idaho Marketing Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Pocatello, ID
Idaho Marketing Solutions is a SEO agency. Their team is located in Pocatello, Idaho. The firm offers Search Engine Optimization and Web Design.
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