What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

7291

Entrepreneur Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lancaster, PA
Content Marketing company Entrepreneur Marketing was launched in 2013. Headquartered in Lancaster, Pennsylvania, the team focuses on Content Marketing and Email Marketing.
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7292

Vertibrands

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- West Chester, PA
Vertibrands, an Advertising company, specialize in Advertising and Email Marketing. They were founded in 2007.
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7293

Zak and Zu

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Founded in 2017, Zak and Zu is a small Hayward, California-based branding company. Their team offers Branding and Content Marketing.
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7294

Ignite Marketing Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Rancho Cucamonga, CA
Ignite Marketing Group is a CRM consulting and SI company established in 2008. The small team provides CRM consulting and SI and Email Marketing.
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7295

Bachleda Studio LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Schaefferstown, PA
Founded in 1997, Bachleda Studio LLC is a small Schaefferstown, Pennsylvania-based branding company. Their team specializes in Branding and Corporate Photography.
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7296

Ideia Creative

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cali, Colombia
Ideia Creative, an Advertising company, is based in Cali, Colombia. The team focuses on Advertising and Branding.
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7297

web2lead

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Timișoara, Romania
Web2lead is an Email Marketing company. Their team is headquartered in Timișoara, Romania. The company focuses on Email Marketing and Pay Per Click.
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7298

Sohn Social Media Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Shohola, PA
Sohn Social Media Solutions is a small Email Marketing company based in Shohola, Pennsylvania. Their services include Email Marketing and Public Relations.
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7299

Quantum Dynamix, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lancaster, PA
Founded in 2008, Quantum Dynamix, LLC is a small Lancaster, Pennsylvania-based Email Marketing company. Their team focuses on Email Marketing and Marketing Strategy.
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7300

Se ha ido ya mamá

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Madrid, Spain
Se ha ido ya mamá is a Madrid, Spain-based branding firm. Launched in 2007, the team provides Branding and Content Marketing.
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7301

Blue Crab Connect

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Small Email Marketing company Blue Crab Connect, is based in Louisiana. Their services include Email Marketing and Search Engine Optimization.
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7302

Cubo9

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Recife, Brazil
Digital Strategy company Cubo9 was founded in 2011. The agency specializes in Digital Strategy and Email Marketing, and is small.
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7303

Boutique Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Guadalajara, Mexico
Boutique Digital is an Advertising company based in Guadalajara, Mexico. They specialize in Advertising and Digital Strategy.
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7304

Marca & Mercado

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Santa Cruz de la Sierra, Bolivia
Marca & Mercado is a branding company. They are in Santa Cruz de la Sierra, Bolivia and have small team. Their services include Branding and Email Marketing.
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7305

DMCrafters

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Worcester, MA
DMCrafters is a small Content Marketing company based in Worcester, Massachusetts. The team specializes in Content Marketing and Conversion Optimization.
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7306

Tu Servicio en la Web

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Buenos Aires City, Argentina
Tu Servicio en la Web is a small Digital Strategy company located in Buenos Aires City, Argentina. The team specializes in Digital Strategy and Email Marketing.
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7307

First on Google

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
First on Google is an Advertising company. They were launched in 2006, and their services include Advertising and Email Marketing.
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7308

EME Marketing & Consulting

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Cali, Colombia
Located in Cali, Colombia, EME Marketing & Consulting is a small Digital Strategy company. Their services include Digital Strategy and Email Marketing.
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7309

For Sale Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fort Lauderdale, FL
For Sale Marketing is a Content Marketing company in Fort Lauderdale, Florida. Their services include Content Marketing and Email Marketing.
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7310

Design106

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fort Lauderdale, FL
Design106 is a Content Marketing company. They are in Fort Lauderdale, Florida. Their team provides Content Marketing and Email Marketing.
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7311

Marketing Originals.

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Leeds, England
Marketing Originals. Is an Email Marketing company. Headquartered in Leeds, England, the team focuses on Email Marketing and Search Engine Optimization.
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7312

Rafter Communications

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Wellesley, MA
Founded in 2000, Rafter Communications is a small Wellesley, Massachusetts-based branding company. Their team specializes in Branding and Content Marketing.
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7313

Truventis Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Mattapoisett, MA
Truventis Digital is an Advertising company. The Mattapoisett, Massachusetts-based firm was founded in 2010. Their services include Advertising and Digital Strategy.
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7314

Michael Rayburn SEO

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Fayetteville, NC
Michael Rayburn SEO is a Content Marketing company. They were launched in 2015 and provide Content Marketing and Email Marketing.
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7315

Betty of Boston

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Betty of Boston is an Email Marketing company located in Boston, Massachusetts. The team offers Email Marketing and Search Engine Optimization.
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7316

WISE Barcelona

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Sant Cugat del Vallès, Spain
Advertising company WISE Barcelona is based in Sant Cugat del Vallès, Spain. The team provides Advertising and Email Marketing.
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7317

Inland Empire IT Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Colton, CA
Inland Empire IT Services is an Email Marketing company. Headquartered in Colton, California, the company was established in 2015. Their team specializes in Email Marketing and Pay Per Click.
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7318

Barton Interactive

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Chagrin Falls, OH
Barton Interactive is a Marketing Strategy company. Launched in 2014, the company is based in Chagrin Falls, Ohio. Their services include Marketing Strategy and Email Marketing.
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7319

Alabama Strategic Marketing Group

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Dothan, AL
Alabama Strategic Marketing Group is an Advertising company. Their small team is located in Dothan, Alabama. Their services include Advertising and Email Marketing.
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7320

Denno Digital

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Minneapolis, MN
Denno Digital is an Email Marketing company established in 2015. The small team focuses on Email Marketing and Pay Per Click.
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