Founded in 1994, Binary Pulse Technology Marketing is an interactive marketing firm of nearly 30 employees. Based in Irvine, Calif., this firm specializes in live-action and animated video production for technology clients.
In their role as an ongoing partner, Binary Pulse Technology Marketing produced a video about antibodies for a biotech company. After creating a storyboard based on the script, they proceeded to animate characters to represent different areas of the body where the antibodies work. Industry awareness saw a sharp uptick thanks to the video.
"We're still leveraging the same campaign and right now we're number two in unaided awareness." – Creative Director, Biotech Company