What are the advantages of email marketing?

There are numerous advantages to email marketing depending on the industry being marketed. The most common email marketing benefits, regardless of the industry, include low cost, reengagement, targeted messaging, driving revenue, ease-of-use, measurability, shareability, obtaining a global marketing reach, having impact, and obtaining a high return-on-investment (ROI). Email marketing doesn’t require a large budget or a large team to function effectively. This makes email marketing the ideal strategy if your small business doesn’t yet have the resources to use traditional marketing or the other digital marketing strategies available.

What is the cost of email marketing?

There are several factors that can influence the cost of an email marketing campaign. These include the actual size of the email list, the email platform that the company uses, and even the division of email marketing labor. Having enough staff to create email marketing content is most relevant for companies that want to create their own in-house messaging. While your business’s email marketing factors can be different from other companies, a small or medium-sized small business can expect to pay a monthly email marketing rate between $500 and $2,000.

What is email marketing?

Email marketing is the strategy of using emails to reach out to current and potential customers. The content of these emails can vary from updates to general announcements that your company wants to share to its audience. The main goal of email marketing is to promote products and services, but email marketing has the added advantage of helping your business develop a relationship with the recipients. Email marketing is considered a subset of internet marketing, which includes social media marketing, blogging, and content marketing. Similar to other online marketing strategies, email marketing has its own unique set of advantages.

What are email marketing strategies?

Email marketing strategies are a set of best practice guidelines that companies should follow to get optimum results. While your business is free to alter and customize these practices depending on your needs, the essence of each email marketing strategy should likely remain the same. The best email marketing strategies include personalized messaging, segmenting your email list, making emails mobile friendly, and automation. Personalized messaging is important for email marketing because email marketing employs direct communication with a consumer. Make sure that your content is as resonant with the reader as possible to initiate a response. Segmenting your email list helps you home in on relevant metrics such as location, age, or industry when sending emails. This will allow you to create email marketing content that speaks as closely to consumer needs as possible. Make your emails mobile friendly so that you can read and send emails through mobile devices. Extend the reach of your campaign by tapping into the email marketing trend. Automate your email marketing . Partner with a specialized vendor to get a better understanding of how automation can help your email marketing operations. Email marketing is a strategy that can quickly deliver results to those that know how to use it. Email marketing consultants can help your company create a marketing campaign that maximizes your returns and serves consumers.

How should companies choose an email marketing service?

Here are a number of things your company should look for when partnering with an email marketing service, including the provider’s portfolio, budget, available marketing tools, and team experience. Portfolios are important so that your business can look k through a provider’s past projects and determine if they’re the right fit for your brand identity and intended messaging. Budgets are essential, so choose a partner whose skills and cost line up with how much you are willing to pay for email marketing services. Inquire about a vendor’s marketing tools, because email marketing vendors use a variety of online tools. Knowing which tools an email marketing provider offers can tell you how they can help your company. Research the team’s experience, because marketing vendors should have worked with other companies before. Read reviews about their team and discover what past clients thought about their work. The success of an email marketing campaign will depend heavily on the relationship between your company and your chosen email marketing partner. Take all the time needed when making the best email marketing decision.

Top 100 Email Marketing Companies

The Best of November 2024

Looking for a top email marketing agency?

Email provides a direct line of access to your target customers – hiring an email marketing allows you to take advantage of email marketing services to their full extent.

That's why we've created this list of the best marketing firms focused on email marketing for you to review. Read through company descriptions, former clients, and notable projects to find the best fit for your business.

Jump to Most Reviewed Companies

List of the Best Email Marketing Consultants

8791

Modern Marketing Partners

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Naperville, IL
Modern Marketing Partners is an Advertising company. They were founded in 2011, and their services include Advertising and Branding.
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8792

ThirstyFish

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- London, England
ThirstyFish is a branding agency. Located in London, England and Mumbai, India, their team offers Branding and Email Marketing.
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8793

JPW Consulting

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Summit, NJ
JPW Consulting is a CRM consulting and SI company. The Summit, New Jersey-based agency was established in 1997. Their services include CRM consulting and SI and Marketing Strategy.
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8794

Swoop Digital

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Carnegie, Australia
Swoop Digital is a PPC agency founded in 2011. Their services include Pay Per Click and Content Marketing.
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8795

Demodia

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- St. Gallen, Switzerland
Demodia is a Digital Strategy company founded in 2009. The small team specializes in Digital Strategy and Marketing Strategy.
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8796

RED ROKK DIGITAL AGENCY

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Bellingham, WA
RED ROKK DIGITAL AGENCY is an user experience design company. Their small team of employees is based in Bellingham, Washington. Their team provides UX/UI Design and Branding.
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8797

Corporate Communications

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Rochester, NY
Email Marketing company Corporate Communications was launched in 1992. The team provides Email Marketing and Web Design.
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8798

Eye on Advertising Solutions

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Reno, NV
Eye on Advertising Solutions is a branding agency. They are based in Reno, Nevada, and their services include Branding and Web Development.
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8799

Orange142

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Austin, TX
Orange142 is an Advertising company. They specialize in Advertising and Email Marketing and are based in Austin, Texas.
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8800

Voxturr

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Not yet reviewed.
- $5,000+
- 10 - 49 employees
Email Marketing company Voxturr focuses on Email Marketing and UX/UI Design. They were established in 2018.
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8801

Ignited Local

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Austin, TX
Established in 2009, Ignited Local is a small Austin, Texas-based web design agency. Their services include Web Design and Email Marketing.
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8802

Groove Commerce

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Baltimore, MD
Social media marketing firm Groove Commerce was established in 2007. The team provides Social Media Marketing and Web Design.
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8803

Top4 Digital Marketing Agency

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- West Pennant Hills, Australia
Founded in 2014, Top4 Digital Marketing Agency is a SEO services firm. The team provides Search Engine Optimization and Content Marketing and is located in West Pennant Hills, Australia.
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8804

Clix

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Little Rock, AR
Content Marketing company Clix was established in 2001. The team offers Content Marketing and Digital Strategy and is in Little Rock, Arkansas.
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8805

Anderson Partners

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Omaha, NE
Launched in 1989, Anderson Partners is an Advertising company. The small team focuses on Advertising and Branding.
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8806

Converg Media

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Olathe, KS
Converg Media is an Email Marketing company. They provide Email Marketing and Marketing Strategy and were established in 2003. The agency is in Olathe, Kansas.
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8807

Scales Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Saint Paul, MN
Scales Advertising is a small Advertising company based in Saint Paul, Minnesota. The team focuses on Advertising and Digital Strategy.
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8808

Imagewërks Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Blaine, MN
Imagewërks Marketing is a branding agency. The team is headquartered in Blaine, Minnesota, and their services include Branding and Web Development.
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8809

Livewire Printing Company

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Jackson, MN
Livewire Printing Company is a small print design agency located in Jackson, Minnesota. The team provides Print Design and Graphic Design.
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8810

SEO what.com Inc

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Mankato, MN
SEO what.com Inc is a Content Marketing company. Launched in 2004, the company focuses on Content Marketing and Search Engine Optimization.
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8811

NexGen Marketing

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Minneapolis, MN
NexGen Marketing, a SEO company, was founded in 2011. The small team provides Search Engine Optimization and Pay Per Click.
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8812

Vision Design Group, Inc.

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Winona, MN
Social media marketing firm Vision Design Group, Inc. Is based in Winona, Minnesota. They focus on Social Media Marketing and Email Marketing.
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8813

Five Technology

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Delano, MN
Five Technology is a social media marketing firm. They focus on Social Media Marketing and Email Marketing and were launched in 1995. The agency is in Delano, Minnesota.
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8814

Reactive Consulting, LLC

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Albuquerque, NM
Small branding agency Reactive Consulting, LLC, is in Albuquerque, New Mexico. The team specializes in Branding and Email Marketing.
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8815

Marketably

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Idaho Falls, ID
Marketably is a SEO services firm. They are headquartered in Idaho Falls, Idaho and have small team. They specialize in Search Engine Optimization and Web Design.
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8816

Bruni Media

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Minneapolis, MN
Bruni Media is an Advertising company. Their team is based in Minneapolis, Minnesota and provides Advertising and Email Marketing.
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8817

KPItarget

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Atlanta, GA
Founded in 2013, KPItarget is a small pay per click agency in Atlanta, Georgia. Their team provides Pay Per Click and Digital Strategy.
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8818

Marka Marketing Y Eventos

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Panama City, Panama
Marka Marketing Y Eventos is an Advertising company. Headquartered in Panama City, Panama, the company offers Advertising and Graphic Design.
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8819

Atlantic Webworks

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Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Greensboro, NC
E-commerce development company Atlantic Webworks is located in Greensboro, North Carolina. Their services include E-Commerce Development and Email Marketing.
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8820

828 Marketing and Web Design

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Lynchburg, VA
Founded in 1998, 828 Marketing and Web Design, a small Digital Strategy company, is in Lynchburg, Virginia. Their team specializes in Digital Strategy and Content Marketing.
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