What is media buying?

In essence, media buying is a type of paid marketing that aims to find and acquire ad space on networks that target audiences tune in at the best possible time slot and price. The process involves both traditional and digital mediums, and when done effectively, it gives maximum exposure to the brand.

How much do media buying services cost?

Most agencies charge a commission for broadcast and digital media buys of around 15-25%, but this will vary on a lot of factors.

What services do media buying agencies provide?

Media buying companies provide services to help businesses strategically purchase relevant advertising space or slots on different media. These services typically include radio media buying, TV media buying, and digital media buying. They help brands ensure they reach their intended audience by securing critical ad space and managing ad budgets. Ultimately, they are focused on helping businesses succeed by providing comprehensive and tailored media buying solutions.

Is it worth hiring a local media buying agency, or can they be based somewhere else?

Investing in an experienced and local professional team specializing in media buying is well worth it for businesses focused on a regional demographic. Such teams have extensive knowledge of market dynamics and consumers and have connections with local media companies. Additionally, experienced teams understand the nuances of your location, allowing them to give you better advice on achieving your goals best and executing your project. These same professionals can bring these insights to strategy and analysis meetings so you can ensure you have the most up-to-date knowledge of your market. Finding a reliable media buying firm doesn’t always come down to geography, but location should be considered a priority for specific industries.

Top 100 Media Buyer Agencies

The Best of October 2024

Media buying and planning is a strategic solution that involves purchasing ad space or slots on various relevant media channels such as print, television, and digital. It aims to help businesses promote their products, services, or brands.

Jump to Most Reviewed Companies

List of the Best Media Buying Companies

661

O.H. Partners
(1 Reviews) 3.0
- Timeliness
  4.0
- Service Excellence
  3.0
- Value
  2.0
- Would Recommend
  2.0
- $10,000+
- 50 - 249 employees
- Phoenix, AZ
Advertising company OH Partners is in Phoenix, Arizona. The midsize firm was established in 1960. Their services include advertising, digital strategy, marketing strategy, media planning & buying, and more.

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Industries
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662

The Lantern Studios
(1 Reviews) 4.0
- Timeliness
  5.0
- Service Excellence
  4.0
- Value
  4.0
- Would Recommend
  4.0
- Undisclosed
- 2 - 9 employees
- New Delhi, India
The Lantern Studios, an advertising company, was established in 2019. The small New Delhi, India-based team focuses on advertising, branding, direct marketing, market research, and more.

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Industries
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663

Infinity Marketing - South Carolina

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 50 - 249 employees
- Greenville, SC
Media planning & buying agency Infinity Marketing - South Carolina provides Media Planning & Buying and Search Engine Optimization. They are in Greenville, South Carolina.
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Clients
- Comcast
Industries
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664

greenGabbard
(1 Reviews) 4.5
- Timeliness
  5.0
- Service Excellence
  4.5
- Value
  5.0
- Would Recommend
  5.0
- Undisclosed
- 2 - 9 employees
- Madera, CA
greenGabbard is an affiliate marketing company located in Madera, Calif. Founded in 2014, their 2 employees provide SEO, media planning and buying, and affiliate marketing services.

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Clients
- Selective Technologies Inc.
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665

7KREINTO PRIVATE LIMITED
(1 Reviews) 4.5
- Timeliness
  4.5
- Service Excellence
  4.5
- Value
  5.0
- Would Recommend
  4.5
- $1,000+
- 2 - 9 employees
7Kreinto is a web development company based in Singapore. Founded in 2018, their team of 13 employees provides SEO, branding, and advertising services.

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Clients
- Tom Tailor
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666

Sentient Media

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Jacksonville, FL
Sentient Media is a branding firm. The team offers Branding and Media Planning & Buying, and the company is based in Jacksonville, Florida and Gainesville, Florida.
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Industries
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667

Mobyink Innovations

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- Jaipur, India
Founded in 2020, Mobyink Innovations is a Mobile & App Marketing company. The team specializes in Mobile & App Marketing and Search Engine Optimization.
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Industries
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668

Evolution Media Group

(0 Reviews)

Not yet reviewed.
- $1,000+
- 2 - 9 employees
- Irvine, CA
Evolution Media Group is an Advertising and media planning and buying company. The Irvine, California-based team offers Advertising and Media Planning & Buying.
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Industries
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669

Ad Synergy

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Bishop's Tachbrook, England
Ad Synergy is a media planning and buying company. The team specializes in Media Planning & Buying and Advertising and is based in Bishop's Tachbrook, England.
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670

SelectMedia Partners

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Charlotte, NC
SelectMedia Partners is a Charlotte, North Carolina-based media planning & buying company. Their services include Media Planning & Buying and Advertising.
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671

Media Buying Consultants

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Osage Beach, MO
Media Buying Consultants is a small media planning and buying agency based in Osage Beach, Missouri. The team specializes in Media Planning & Buying and Advertising.
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672

Hudson Media Services

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- West Orange, NJ
Media planning & buying agency Hudson Media Services is in West Orange, New Jersey. Their services include Media Planning & Buying and Social Media Marketing.
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673

Vault Advertising

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Boston, MA
Vault Advertising, a media planning and buying company, was launched in 2017. The agency specializes in Media Planning & Buying and Branding, and is small.
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674

Verte Agency

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
Verte Agency is a small media planning and buying agency founded in 2018. Their team specializes in Media Planning & Buying and Marketing Strategy.
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675

Advoke Media

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Lafayette, CA
Advoke Media is a Lafayette, California-based media planning & buying company. The team focuses on Media Planning & Buying and Advertising.
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676

Press Forward

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Middlebury, VT
Launched in 2009, Press Forward is a media planning & buying company. The firm focuses on Media Planning & Buying and Public Relations.
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677

East Shore Marketing

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 2 - 9 employees
- Ithaca, NY
Media planning and buying agency East Shore Marketing is located in Ithaca, New York. They offer Media Planning & Buying and Advertising and were founded in 2016.
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678

NuSpark Media Group

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- King of Prussia, PA
NuSpark Media Group is a media planning & buying agency launched in 2010. The small team focuses on Media Planning & Buying and Advertising.
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679

Strauss Marketing

(0 Reviews)

Not yet reviewed.
- $5,000+
- 2 - 9 employees
- Dallas, TX
Strauss Marketing is a public relations firm. Headquartered in Dallas, Texas, their small team offers Public Relations and Social Media Marketing. The firm was launched in 2000.
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Clients
- Chef John Tesar
Industries
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680

Dialekta

(0 Reviews)

Not yet reviewed.
- $25,000+
- 10 - 49 employees
- Montréal, Canada
Founded in 2010, Dialekta is a media planning and buying agency. The team provides Media Planning & Buying and Pay Per Click and is in Montréal, Canada and Paris, France.
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Industries
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681

Chemistry Agency

(0 Reviews)

Not yet reviewed.
- $10,000+
- 50 - 249 employees
- Atlanta, GA
Chemistry Agency is an Advertising company. In Atlanta, Georgia and Pittsburgh, Pennsylvania, the agency specializes in Advertising and Branding.
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Clients
- Netflix
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682

SMA NYC

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
- New York, NY
SMA NYC is an Advertising company. Founded in 1990, the agency is based in New York, New York. Their services include Advertising and Branding.
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Clients
- BDO
Industries
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683

BBJ&K

(0 Reviews)

Not yet reviewed.
- $1,000+
- 10 - 49 employees
- Birmingham , England
BBJ&K is a media planning & buying company founded in 2015. Their team offers Media Planning & Buying and Marketing Strategy.
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Industries
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684

december 19

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- London , England
December 19, a small Advertising and media planning and buying agency, is based in London , England. The team provides Advertising and Media Planning & Buying.
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Industries
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685

Pulse

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- London , England
Pulse, a media planning and buying company, was established in 2013. The team specializes in Media Planning & Buying and Content Marketing.
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Industries
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686

M.i.Media

(0 Reviews)

Not yet reviewed.
- $25,000+
- 10 - 49 employees
- London, England
Launched in 2009, M.i.Media is a small media planning and buying agency and Direct Marketing company. Their team provides Media Planning & Buying and Direct Marketing.
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Industries
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687

ARM Direct Ltd

(0 Reviews)

Not yet reviewed.
- $10,000+
- 10 - 49 employees
- London, England
ARM Direct Ltd is a media planning & buying agency. Based in London, England, their small team offers Media Planning & Buying and Video Production. The company was launched in 1984.
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688

GMT Digital

(0 Reviews)

Not yet reviewed.
- $5,000+
- 10 - 49 employees
Founded in 2016, GMT Digital is a small Singapore-based media planning and buying agency. Their services include Media Planning & Buying and Mobile & App Marketing.
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689

Indigo

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Sulaymaniyah, Iraq
Indigo, an Advertising and media planning and buying agency, was launched in 2012. Headquartered in Sulaymaniyah, Iraq, the team offers Advertising and Media Planning & Buying.
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690

Starcom

(0 Reviews)

Not yet reviewed.
- Undisclosed
- 10 - 49 employees
- Dublin, Ireland
Based in Dublin, Ireland, Starcom is a media planning & buying company. They offer Media Planning & Buying and Advertising and were established in 2002.
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