Explainify is a video production company located in Fayetteville, Ark. Its team of 5 employees has been specializing in video production and marketing strategy since its founding in 2012.
A methodologies firm hired Explainify to produce videos to use during employee and client interviews. Explainify produced a 30-second animated explainer video and a broader client-facing video. They also provided backend development, lighting, music, and camera makeup. The client was impressed with Explainify's flexibility.
"They allowed us to have more creative license than other firms. Some firms like to control the creative process and script. While they helped write it and laid things out, they didn't put a lot of pressure on us to acquiesce to what they were trying to do." –Founder, Methodologies Firm