The Zest Lab

The Zest Lab was contracted by a wholesale distributor to coordinate their promotional postcards and trade show events for the fall 2021 and spring 2022 seasons. The Vice President of Product Development & Sourcing reported that the Zest Lab effectively gathered their ideas and executed the coordination and printing for both projects. After several discovery meetings, the Zest Lab presented options for the postcard and event details, which were then revised through smooth and efficient communication. The client representative, Nate, coordinated all the designers and Zest Lab employees to work on the project.

The Zest Lab was also hired by Vignobles Sullivan, a French wine importing company, to handle their branding and name recognition. The president of the company reported that the Zest Lab was responsible for creating content such as press releases and marketing materials, handling their advertising, and managing their social media accounts. The Zest Lab had full control over the marketing activities and was in constant communication with the company for approval on various projects. The team consisted of a graphic designer, a project manager, and administrative personnel. The collaboration between the Zest Lab and Vignobles Sullivan started in January and is ongoing.