ZappyPeople by 1st-party.com
visit site- Undisclosed
- 2 - 9 employees
- Tampa, FL
Client Insights
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Highlights from Recent Projects
ZappyPeople by 1st-party.com was hired by a digital strategy company to provide expert resources for a data project using a specific SaaS platform. They were entrusted with the task of deploying additional features and enhancing reader experience to drive subscription growth. The team deepened measurement at the experience level, increased the application of segments and lifecycles, conducted messaging and creative tests, and performed a MarTech SWOT analysis. The company chose ZappyPeople based on a referral and a previous successful work relationship. The project was completed by one ZappyPeople employee.
In another project, ZappyPeople was engaged by Alliance Virtual Offices to set up and build out PostHog analytics data tracking from scratch. The team accurately tracked conversions across multiple marketing channels and built dashboards and notebooks for presenting data. ZappyPeople was selected for this project due to their high ratings and good value for cost. The scope of work included configuring and deploying relevant tracking codes and events to capture specific user interactions and behaviors in Posthog. They also conducted thorough testing to ensure accurate data collection and troubleshoot any issues. The project was completed by one ZappyPeople employee within a specified timeframe, ensuring a smooth transition from Google Analytics.