Yay!Starter Marketing

Yay!Starter Marketing partnered with Scholarcy, a learning tech company, to increase their brand exposure and launch a B2B campaign targeting North American institutions. The team at Yay!Starter identified over a thousand potential contacts and developed a multi-stage email campaign to promote Scholarcy's app. They also managed the company's social media presence and designed targeted Facebook ads. Primary contact Jessy Conflon was praised for her expertise and meticulous approach. The collaboration resulted in a more systematic and measurable B2B and B2C marketing strategy for Scholarcy.

The National Association of Licensed Paralegals enlisted the help of Yay!Starter Marketing to enhance their marketing efforts. The team was tasked with social media advertising, content creation for SEO, newsletter management, and overall marketing strategy. They also managed paid ad campaigns, keyword research, and backlinking services. The partnership, which began in March 2019, continues to date. Yay!Starter's efforts have helped drive growth for the association, despite a limited initial budget.

Ultima Group, a UK-based e-learning company, hired Yay!Starter Marketing to build brand awareness for their new e-learning platform and manage their social media marketing. Yay!Starter implemented a B2B outreach campaign via email and LinkedIn, using tools like Lemlist, Expandi, and Active Campaign. They also organized a webinar featuring external experts to add credibility to Ultima's training. The campaign resulted in strong interest and a 50% attendance rate for the webinar. The company continues to work with Yay!Starter to improve their SEO.