Wonder Integrated Group

Wonder Integrated Group was hired by Family Legal Care, an organization that provides legal guidance and tech support to unrepresented parents and caregivers in New York's family court. The goal was to increase visibility and awareness of Family Legal Care's programs and services, specifically the Digital Justice initiative, through a paid advertising campaign. Wonder Integrated Group, selected for its high reviews and shared company values, was responsible for formulating the optimal marketing strategies and overseeing media implementation across various platforms.

The scope of work was extensive and multifaceted. The team at Wonder Integrated Group crafted digital and social assets, including static and motion graphic social media ads for Meta, Reddit, and Google Display. Their creative input also extended to the production of digital and print flyers, infographics, and shareable content tailored for partners and the wider community. They maintained a responsive, tailored strategy to ensure the highest possible return on investment for the paid ad campaigns, managed influencer partnerships, and provided continual KPI reports and audience insight throughout the active months of the program.

The final deliverable was a comprehensive executive summary detailing KPIs, audience insights, and the overall learning outcomes from the project. Feedback on the project has been overwhelmingly positive, with significant increases in consumer engagement and education about Family Legal Care's services noted. This project illustrates Wonder Integrated Group's commitment to delivering bespoke marketing solutions with effective results and insightful data reporting.