WATR

WATR worked with TASA Group, a core engineering organization, to refresh their brand and digital strategy. After interviewing stakeholders and understanding the company's long-term vision, WATR presented a detailed strategy for the brand, including the vision, architecture, and flows for the overall web experience. They also designed supporting collaterals for the company. The project was led by the founders of WATR, Arunabh and Rimpy, along with Kaustubh and Aman. The TASA Group expressed delight with the tangible and intangible outcomes of the project, appreciating WATR's sharp thinking in establishing and deploying the solutions.

For an EV three-wheeler manufacturing company, WATR was hired to create a master brand identity for Electric Mobility. The project involved brand story ideation, brand identity creation, and master brand collaterals. WATR conducted an extensive questionnaire and interview round to understand the company's values. They then finalized the brand story and created a brand package with a new logo, tagline, and brand manual with multiple brand collaterals. The project was managed directly by the co-founder of WATR and a brand specialist.

BR Finance, a financial consulting company, hired WATR to create their brand naming, brand essence, brand identity, and brand collaterals. WATR conducted a thorough workshop to understand the company's requirements, vision, mission, and values. They presented brand name ideas, worked on the brand idea and identity concepts, and finalized the identity. They then worked on supporting collaterals such as typography, color palettes, and stationery items. The project was led by the founders of WATR, along with other team members managing the project, content, and motion graphics. The company described the process as simple, transparent, structured, and smooth.