Waterfall
visit site- $5,000+
- Freelancer
- Bearsden, Scotland
Waterfall is a freelance PR consultancy founded in 2013 in Glasgow, Scotland. They provide PR services, business consulting, and corporate training solutions for small and mid-market businesses in the fields of advertising, media, and IT solutions.
Client Insights
Industry Expertise
60%
20%
20%
Client Size Distribution
Small Business (<$10M) 50%
Midmarket ($10M - $1B) 50%
Common Project Size
<$10K 1 project
Clients
- Blue State
Highlights from Recent Projects
Waterfall was hired by YesMore Drinks Marketing Agency, a company that provides various marketing services for the drinks industry, to increase their exposure in the drinks trade press and establish them as a leading authority in the industry. The goal was to generate press coverage in well-known publications to raise awareness and attract potential clients, as well as boost their SEO authority. Waterfall, led by Claire, undertook a comprehensive profile building initiative that included original research, content creation, press releases, appointment announcements, comment responses, thought leadership, and more. They also secured speaking opportunities at key events and conferences, managed the YesMore blog, and implemented parts of the company's SEO strategy. The collaboration was highly beneficial, with Claire integrating seamlessly into the YesMore team and providing significant value beyond just PR services. The team composition remained consistent throughout the project, with Claire being the primary point of contact.