Virginia Brailey

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Marketing strategy company Virginia Brailey was founded in 2020. The company specializes in marketing strategy, public relations, market research, digital strategy, and more and has a small team. The company is located in Toronto, Canada.

Client Insights

Industry Expertise

Other industries

30%

Advertising & marketing

10%

Business services

10%

Energy & natural resources

10%

Financial services

10%

Information technology

10%

Telecommunications

10%

eCommerce

10%

Client Size Distribution

Small Business (<$10M) 35%

Midmarket ($10M - $1B) 35%

Enterprise (>$1B) 30%

Common Project Size

$10K-$49K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

4.5
1 Review

Virginia Brailey was hired to rebrand and market two different organizations, one in human capital and the other in auto finance. She served as the chief strategist and project manager for these rebranding projects, working closely with third-party vendors such as designers and content writers. For one organization, she also included translators to create a multilingual website. Both projects involved a comprehensive market analysis and a thorough understanding of the product, services, and target areas. This information was then translated into brand messaging and marketing collateral, which included a newly launched website. Over the course of the two projects, an investment of $40,000-$50,000 was made. The most recent project spanned from January to May 2021.

In terms of results and feedback, Virginia Brailey's work resulted in a more customer-focused and user-friendly website for one organization, which was previously described as stoic, old, and ancient. Her market analysis and messaging scanning helped identify points of differentiation in a crowded market, which was translated into the brand messaging and marketing collateral. The investment in her services was deemed worthwhile, resulting in a successful rebranding and marketing strategy execution.

Timeliness

4.0

Service Excellence

5.0

Value

4.0

Would Recommend

5.0