Varwise

Varwise was hired by MediaMath Inc, a leading global independent advertising technology company, to function as a staff augmentation solution. The primary goal was to support the continuous development of the MediaMath DSP platform. Varwise was selected due to their budget-friendly pricing, good value for cost, and company values that aligned with MediaMath Inc. The team from Varwise, consisting of 2-5 employees, was responsible for several key deliverables. These included SSP integration, contextual data vendor integration, modernizing the tech stack to containers on K8s, developing a new counting service, and designing and developing a model for pacing control. The project was successful and Varwise's contribution was highly valued.