Vallo Media

Vallo Media was hired by Zyos Group, a business consulting firm specializing in AI solutions for SMB's, to execute a successful rebranding and marketing strategy for their client, Lillio. The project was divided into three phases: rebranding, launching paid media, and integrated campaign rollout. In the rebranding phase, Vallo Media conducted a brand audit, developed a new brand identity, refreshed content, and executed a rebranding rollout. The second phase involved strategic planning, creative development, campaign setup, platform management, and performance monitoring for paid media. The final phase integrated email and organic marketing, explored partnerships and influencer marketing, and developed a retargeting strategy. The project was delivered on time, with the rebranding taking 6-8 weeks, the paid media launch 4-6 weeks, and ongoing optimization. The key deliverables included a rebranded logo, style guide, messaging framework, campaign strategy document, creatives, ad copy, and monthly performance reports. The client chose Vallo Media for their high ratings, affordable pricing, good value for cost, and alignment with company values. The project was handled by a team of 6-10 employees from Vallo Media.