Usman Group

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Usman Group is a Denver based digital strategy firm that provides the right mix of research, tactics and strategy for mid-sized clients. Their nimble team conducts primary UX research services like stakeholder interviews, analytics audits, qualitative surveys, focus groups and usability testing that inform and improve digital products and services.

Client Insights

Industry Expertise

Advertising & marketing

10%

Business services

10%

Education

10%

Financial services

10%

Government

10%

Information technology

10%

Legal

10%

Medical

10%

Non-profit

10%

Utilities

10%

Client Size Distribution

Small Business (<$10M) 40%

Midmarket ($10M - $1B) 40%

Enterprise (>$1B) 20%

Common Project Size

$10K-$49K 28 projects

$50K-$199K 13 projects

<$10K 4 projects

Clients

  • National Safety Council
  • Priceline.com
  • Robert W. Baird & Company
  • Davita

Highlights from Recent Projects

Overall Rating

4.9
67 Reviews

Usman Group was contracted by CASA of Adams & Broomfield Counties, a non-profit organization, to build a new, mobile-friendly WordPress website. The project, which cost approximately $62,000, involved enhancing the UI/UX, creating graphic design and marketing materials, and incorporating SEO and keyword research. Usman Group also assisted with content development and provided a copywriter. The project was completed between September 2022 and April 2023. The client was particularly impressed with Usman Group's approach to understanding their needs through stakeholder interviews and their guidance in achieving a high-quality platform.

For a Human Resources company, Usman Group was hired to generate leads, establish a sustainable marketing plan, and improve the content and design of the website. The team, which consisted of 2-5 employees, utilized various marketing channels to reach the target audience and generate inbound inquiries. The client chose Usman Group due to their culture fit, referral, and alignment with company values. Details about the project's timeline and cost were not provided.

Usman Group was engaged by an international nonprofit organization to support their website redesign and conduct user research. The project, which cost between $18,000 and $20,000, involved managing all phases from discovery to final reporting. Usman Group conducted usability testing interviews, delivered UX research, and provided recommendations for sections of the website. The project was carried out from November 2023 to January 2024. The client found Usman Group through a Google search and was satisfied with the results of the engagement.

Timeliness

4.8

Service Excellence

4.9

Value

4.7

Would Recommend

5.0

Awards

105547

2024

95643

2024

95617

2024

105553

2024

99368

2024