URALA International
visit site- $1,000+
- 50 - 249 employees
- Minato City, Japan
Located in Minato City, Japan, URALA Communications is a midsize public relations agency. Launched in 1980, the team specializes in public relations, marketing strategy, media planning & buying, digital strategy, and more.
Client Insights
Industry Expertise
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Client Size Distribution
Small Business (<$10M) 20%
Midmarket ($10M - $1B) 50%
Enterprise (>$1B) 30%
Common Project Size
$10K-$49K 1 project
Clients
This provider has not added their key clients.
Highlights from Recent Projects
URALA International was engaged by Ence Marketing Group to work on the Japanese operation of a global marketing campaign for The Zayed Sustainability Prize. This campaign was a comprehensive mix of digital and offline elements. URALA's team, which consisted of an account manager, webinar manager, partnership manager, and two assistants, was responsible for promoting the ZSP to potential participants through a variety of channels, including broadcast, print and online media, influencers, and social media. They also built a database of specific companies interested in participating. Furthermore, they organized a series of educational webinars in Singapore, Japan, and Korea. The project was a success, surpassing the submissions target and generating good publicity for the ZSP brand across all seven countries, with Japan being a key contributor thanks to URALA's involvement. The Ence Marketing Group was particularly pleased with URALA's reliability, communication, and ability to handle cross-cultural nuances.