Unified

Unified was hired by Alternergy Ltd, a solar PV distributor in the UK, to upgrade their e-commerce platform to Adobe Commerce B2B and move servers to Sonassi for improved performance and efficiency. The team at Unified successfully migrated all data, including product catalogs, customer information, and order history, from Magento 2 to Adobe Commerce B2B. They also implemented optimizations to enhance site speed, reduce load times, and improve the overall user experience. The hosting environment was transitioned to Sonassi, a high-performance hosting solution tailored for Adobe Commerce. The project resulted in a smooth transition to Adobe Commerce B2B, delivering a scalable and high-performing e-commerce platform tailored to the company's specific business needs.

In another project, Unified was engaged by Ehrman Tapestry, an online crafts store, to implement Klaviyo and develop an email marketing strategy. The team at Unified provided email marketing services, identified and integrated a new platform for email campaigns, and improved automated flows and campaign segmentation. The outcome was a successful implementation of Klaviyo and a robust email marketing strategy that enhanced the company's digital marketing efforts.

Equip Outdoor Technologies, an outdoor clothing and equipment brand, hired Unified to improve their brand representation, increase conversion rates, and improve user experience. The Unified team implemented styling to make the brand more emotive, modernized the look and feel of the brand, improved the user experience to increase conversion rates, and made market-leading use of technical and performance data. They also worked on generating more "opted-in" emails and increasing account creation, as well as improving the front-end site speed. The project was implemented on AdobeCommerce (Magento) utilizing Hyva front end and Storblok CMS, resulting in improved brand representation, enhanced user experience, and increased conversion rates.