Thought Catalog Agency

Thought Catalog Agency was engaged by a wellness and fitness company to create original TikTok content for their Sleep and Medication App. The company's Senior Creative Producer sought to explore new ways to reach their audience through this popular social platform. Thought Catalog Agency, a team of 2-5 employees, was selected due to the alignment of company values. They were tasked to create a collection of original posts that encapsulated the brand's tone and voice while leveraging their strategic knowledge of the platform.

For the world's biggest media company, Dotdash Meredith, Thought Catalog Agency was hired to produce a collection of fall-themed social media content. The Department SVP aimed to integrate their products into the content, with the primary goals being awareness, driving consideration, and sales. Thought Catalog Agency was chosen due to their high ratings, budget-friendly pricing, great culture fit, and alignment of company values. This project, which involved 6-10 employees from Thought Catalog Agency, included the execution of over 15 Instagram Reel videos that integrated the products and drove strong views and engagement. They also created an impactful and emotional brand campaign to introduce the products to a new audience and drive sales.