theObservatory

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TheObservatory is a market research company founded in 2015. The small team offers market research. The firm is in Ahmedabad, India.

Client Insights

Industry Expertise

Consumer products & services

40%

Advertising & marketing

20%

Business services

20%

Other industries

10%

Education

5%

Medical

5%

Client Size Distribution

Small Business (<$10M) 60%

Midmarket ($10M - $1B) 30%

Enterprise (>$1B) 10%

Common Project Size

<$10K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

5.0
1 Review

Worxwell Innovation, an industrial design consultancy, engaged theObservatory to conduct comprehensive research for the development of an electric 3 wheeler. The primary objective of the project was to understand the reluctance of drivers to buy electric 3 wheelers despite government incentives and propose viable solutions. The project was executed in several stages, including secondary research, conducting driver interviews across different cities, body storming, and an ergonomics study. The findings were analyzed and used to compile a list of essential and desired features to be incorporated into the design brief. The project team from theObservatory comprised of a senior researcher and an intern. This team was chosen based on Worxwell's prior satisfactory experiences with theObservatory.

Timeliness

4.5

Service Excellence

5.0

Value

4.5

Would Recommend

5.0