Taillight

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Taillight is a branding company based in Nashville, Tenn. Founded in 2000, their fewer than 10 employees provide video production, branding, and content marketing services.

Client Insights

Industry Expertise

Arts, entertainment & music

20%

Automotive

20%

Consumer products & services

20%

Media

20%

Other industries

20%

Client Size Distribution

Small Business (<$10M) 25%

Midmarket ($10M - $1B) 35%

Enterprise (>$1B) 40%

Common Project Size

$1,000,000-$9,999,999 2 projects

Clients

  • Coca-Cola

Highlights from Recent Projects

Overall Rating

5.0
2 Reviews

Taillight undertook a project with CMT, a cable network focused on country music, where they were responsible for producing a music-based series. Over the course of the project, Taillight produced numerous music videos, provided support during various events like the CMT Music Awards, and produced videos for different labels. Taillight's involvement spanned all aspects of video production, including idea generation, script development, and hiring for creative positions. Their exceptional industry knowledge was pivotal in song selection for the show. The engagement, which began over 20 years ago, has seen an investment of over $1 million and continues to date.

In another project, Taillight collaborated with Swisher International, a tobacco company, to provide content for their rapidly growing program. Taillight's scope of work included coordinating PR events, video production, and managing social media content. They provided a crew to carry out these tasks, which included setting up events, loading and unloading equipment, filming, and editing. Their team also managed Swisher's social media platforms, creating content-oriented posts to overcome advertising difficulties on Facebook. The engagement, which began in 2016, saw an investment between $1-$10 million and is still ongoing.

Timeliness

5.0

Service Excellence

5.0

Value

4.5

Would Recommend

5.0

Awards

37408

2022