Tailfin

Tailfin worked with Syneron-Candela, a global leader in the manufacturing and marketing of energy-based devices for various medical fields. The company wanted to differentiate their sales tools and external communication pieces to raise awareness of their products among consumers. Tailfin assisted in refining the company's messaging, creating digital ads for B2B lead generation, and developing assets for billboards, radio ads, and print programs. They also built and customized the company's website, developed an iPad app, and designed and executed marketing programs. The cost of the project was between $300,000 and $400,000, and the engagement lasted for 2 ½ years.

Tailfin also worked with a Fortune 500 company based in Atlanta, primarily focusing on creative production for advertising. The company needed help with internal communication and a brand advertising campaign. Tailfin created a television piece for the campaign, which was then released on the company's website and as digital display advertising. They also created infographics for the company's website and email campaigns, and worked on a physical display/timeline that was 90 feet long. The company has been working with Tailfin since January 2007, and the relationship is ongoing. The cost of this project has not been disclosed.