Sweet Spot PR
visit site- $10,000+
- 10 - 49 employees
- Berlin, Germany
Sweet Spot PR is a marketing agency based in Berlin with roughly 10 employees. Founded in 2017, they specialize in content marketing and SEO solutions for small businesses and enterprise-level clients in the fields of business services and e-commerce.
Client Insights
Industry Expertise
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Client Size Distribution
Small Business (<$10M) 30%
Midmarket ($10M - $1B) 50%
Enterprise (>$1B) 20%
Common Project Size
$10K-$49K 1 project
$50K-$199K 1 project
$200K-$999K 1 project
Clients
This provider has not added their key clients.
Highlights from Recent Projects
Sweet Spot PR was hired by Futurelearn for a demanding PR and brand-building project during the Covid-19 pandemic, a challenging time when about 40% of world's journalists were furloughed. Despite the challenging environment, Sweet Spot PR successfully managed to select a relevant topic, conducted meticulous research, wrote and promoted press releases, and achieved a minimum level of success, all while operating as if the world hadn't gone into lockdown. The client had direct access to Sweet Spot's CEO, project manager and head of research, while Futurelearn provided their Head of SEO, PR and social.
An athletic apparel company hired Sweet Spot PR for a link-building and branding project. Through a tender process, Sweet Spot PR was selected to carry out the project. They subcontracted researchers and managed to seed content in over 300 media outlets resulting in 189 high domain authority links to the client's site. The Sweet Spot team for this project was comprised of research, content, and distribution teams.
Sweet Spot PR was selected by a leading telecommunications company to run four campaigns. The project resulted in over 300 articles in the press and a total of 725 links, mostly from high domain authority in tier 1 press. Sweet Spot PR provided a list of creatives, conducted top-level research, created content linking it to the brand, and seeded it in the press. The team consisted of about seven people, including the head of creative, content lead, research lead, project manager, and a few others. The campaigns resulted in links from major outlets including BBC, Boston Globe, Chicago Tribune, VICE, and more.