Studio Usher

Studio Usher was hired by Judy Glassman Yoga, a yoga therapy business, to revamp their brand and website. The therapist wanted a new logo, layout, and design that truly reflected her unique offerings and conveyed a more creative and caring image of her company. Studio Usher's principal, Naomi, guided the client through an exercise to identify her audience and competition, and to clarify her unique selling proposition. This process helped the client to understand her brand direction. After a few iterations, a final logo and website were approved that met the client's expectations.

In another project, Studio Usher was engaged by a startup media company to assist with their branding. The executive of the company sought Studio Usher's services to create a logo from scratch, including branding, colors, and fonts for use on their website and marketing materials. Studio Usher also provided a style guide for the client to use. The process involved initial meetings, questionnaires, and feedback rounds until the final result was achieved. The project was completed within three months, from October to December 2021, with an investment of $8,500.

Studio Usher also worked with H.O.W., a business optimization company, to better articulate their brand and demonstrate the value of their services. The CEO of the company wanted to update their logo and highlight what makes their business unique. Studio Usher's owner, Naomi, conducted an in-depth review of the business's audience, competition, benefits of services, unique selling proposition, brand personality, future goals, and visual assets. After presenting a few logo choices and receiving feedback, a final selection was made and all assets were delivered promptly.