Studio Fra

Studio Fra was hired by a social media platform for cartoon video content, Tweencraft, to improve the UI/UX of their product. The goal was to enhance user retention and onboarding, as the application was initially hard to understand. Studio Fra provided the first model of design promptly and worked alongside the development team to implement and test ideas. The second part of the project involved the branding of the product, which Studio Fra handled from scratch, designing the logo and color theme. The CEO of Tweencraft was the single point of contact, and the Studio Fra team consisted of a team lead and one design employee.

Studio Fra was hired by an online investment management platform, Stockal, to design the web and mobile user experience. The goal was to create a simple, modern investing product that could appeal to millennial retail investors who found traditional stock investing apps too cluttered and difficult to navigate. Studio Fra created web and mobile products that provided personal investment insights and ideas without overwhelming users with excessive data. The team was composed of one UX designer and one UX developer.

Studio Fra was hired by an EdTech company to help design their MVP product. The aim was to create a cohesive experience for children interacting with the company's content. Studio Fra took the company's content and ideas and built the entire design process, from wireframes to user research, prototyping, testing with kids, and iterating to the final output. The project was handled by Jeevan, the sole member of Studio Fra at the time, and all collaboration was done remotely as the companies were based in different cities.