Strategic Objectives
visit site- $25,000+
- 10 - 49 employees
- Toronto, Canada
Strategic Objectives is a PR agency based in Toronto, Canada. Since their start in 1983, the team of nearly 40 has provided PR, content marketing, and SEO services to a variety of industries including retail and consumer products.
Client Insights
Industry Expertise
30%
30%
20%
10%
10%
Client Size Distribution
Midmarket ($10M - $1B) 60%
Enterprise (>$1B) 40%
Common Project Size
$50K-$199K 7 projects
$200K-$999K 3 projects
$10K-$49K 2 projects
Clients
- The Guinness Party of Canada
Highlights from Recent Projects
Strategic Objectives was hired by Ennovision, an IT firm, to create a strong brand image for their foreign clients. The team of five, which included a project manager, PR specialist, and digital marketing executives, gathered information about Ennovision's objectives in the global market and then developed a comprehensive strategy. The client found Strategic Objectives through an online search and was pleased with their work.
In another project, Strategic Objectives partnered with a leading grill manufacturer to bolster their social media presence and PR campaigns. The team of six, led by Vanessa (Account Director) and Saul (Account Manager), developed content in English and French for the client's social media platforms, mainly Facebook and Instagram. They also made significant strides in PR, securing press and television coverage for the brand. The client chose Strategic Objectives based on their impressive pitch and thorough research of the brand, and has invested between $250,000–$400,000 in the ongoing partnership since November 2020.
Cuisinart Canada, a kitchen appliances company, engaged Strategic Objectives to enhance brand awareness, engage their target audience, and increase sales of their Indoor Pizza Oven. The team of 2-5 employees launched a national influencer campaign that included unique promotions and giveaways. The campaign outperformed KPIs, generating 104 pieces of content, over 11.4 million impressions, and increasing Cuisinart's social media following by over 4,700. The client found Strategic Objectives through an online search and chose them for their high ratings. The successful campaign solidified the Indoor Pizza Oven as a must-have kitchen appliance.
Timeliness
Service Excellence
Value
Would Recommend
Awards
2024