Squid Group

Squid Group was hired by Beauty Ethics NZ to help rebrand their business as they transitioned into a new direction. The owner of Beauty Ethics NZ worked directly with Laurence Carey, the business owner of Squid Group, and a graphic designer to create a brand that would be utilized across all platforms, including packaging, business cards, and online platforms. Meetings were held to ensure that Squid Group fully understood the company's vision and target demographic. The owner of Beauty Ethics NZ praised Squid Group's technological knowledge and found their advice to be incredibly helpful.

Winter Gardenz, a greenhouse construction company, hired Squid Group for marketing and advertising services. The scope of work included Facebook marketing and re-marketing, as well as Google re-marketing. The company found Squid Group through a referral and chose to work with them due to their positive reputation. The Marketing and Operations executive of Winter Gardenz worked with one employee from Squid Group on this project.

Loop, a New Zealand-based music and events company, enlisted Squid Group to handle digital marketing for a series of large-scale concert events. The goal was to raise awareness of the events and sell tickets. The company had previously worked with Squid Group in other capacities and found them to be professional and knowledgeable. Loop worked with an account manager and a digital marketing specialist from Squid Group to create a bespoke digital marketing campaign, primarily focused on Google, YouTube, social media, and digital re-marketing. The team met weekly to tweak the campaign and respond to its strengths and weaknesses.