Spiracle Media

Spiracle Media has been working with Junior Achievement of Central Carolinas since 2013, providing video production services for the nonprofit organization that teaches financial literacy, entrepreneurship, and workforce readiness skills to K-12 students. The main focus of Spiracle's involvement is filming the stories of business leaders nominated for the North Carolina Business Hall of Fame. The videos are then shown at the induction ceremony. Despite the busy schedules of the subjects, Spiracle Media has proven to be flexible and efficient in their work, demonstrating their ability to ask insightful questions due to their journalism background.

For Queens University of Charlotte in North Carolina, Spiracle Media serves as an extension of their marketing team, providing video production services since September 2014. The university lacks an in-house videographer, making Spiracle's services vital to their marketing efforts. The content produced ranges from 30-second advertising videos to 2-3 minute videos for large campus events. Spiracle is involved in all stages of the process, from initial storyboarding to final editing, demonstrating their creative freedom and vision. The university spends roughly $25,000 a year on their services and continues to have numerous projects in the pipeline with them.

Broad River Retail, a furniture retail company, hired Spiracle Media to produce video footage from an in-person event for both internal and external use. Spiracle was chosen due to their high ratings, culture fit, and aligned company values. During the event, Spiracle filmed connection moments, winner speeches, and interviews with top performers and executives. The footage was used to create two post-event videos - one for internal purposes and the other for recruiting and company advertising. The team from Spiracle Media consisted of 2-5 employees, demonstrating their ability to deliver high-quality work with a lean team.