SPARK Business Works

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Software development firm SPARK Business Works was established in 2017. Their midsize team is based in Kalamazoo, Michigan; Grand Rapids, Michigan; Houston, Texas and Bloomington, Illinois. SPARK Business Works provides Custom Software Development, Web Development, Mobile App Development, Web Design, and more.

Client Insights

Industry Expertise

Business services

25%

Construction

20%

Other industries

15%

Manufacturing

10%

Medical

10%

Education

5%

Energy & natural resources

5%

Financial services

5%

Non-profit

5%

Client Size Distribution

Small Business (<$10M) 20%

Midmarket ($10M - $1B) 60%

Enterprise (>$1B) 20%

Common Project Size

$10K-$49K 5 projects

$200K-$999K 4 projects

$50K-$199K 3 projects

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

4.9
17 Reviews

SPARK Business Works was hired by Hounds and Co., a pet nutrition company, to rebrand the business and develop a new website with online ordering capabilities. The team at SPARK created a new name, logo, and colors for the company, and designed a website that was integrated with the company's POS system. SPARK also developed a marketing automation system with email and text messaging, managed the company's social media channels, and created a custom order management tool. The tool, which analyzes the last eight weeks of data, helped reduce the time spent on ordering from eight hours to one, and cut inventory costs by over 25%. The client was extremely satisfied with the professional and efficient services provided by SPARK.

HECO, an industrial equipment manufacturer, engaged SPARK Business Works to connect independent systems together, provide a way to report on cross-system data, and automate processes that had dual data entry. SPARK created a data lake to input data through APIs from all applications and automated the transfer of items between these applications. The team also automated several processes that were previously done manually. This ongoing project has been successful in improving efficiency, and the client appreciated SPARK's high-quality service and value for cost.

Mattson Floor, a high-end flooring solutions company, hired SPARK Business Works to revamp their website and improve their digital marketing strategies. SPARK hosted workshops to understand the business, clientele, and competitive advantages, and used these insights to develop a new lead generation-focused website that effectively told the company's story. The team also assisted Mattson Floor in content creation, social strategy, and digital advertising. The client was pleased with the new website and the improved marketing tactics, and continues to work with SPARK for their digital marketing needs.

Timeliness

4.8

Service Excellence

4.8

Value

4.6

Would Recommend

4.9

Awards

130928

2025

130930

2025

130940

2025

106074

2024

106080

2024