Space Between

Space Between was hired by the British Heart Foundation to conduct UI/UX testing on their newly redesigned Conditions pages. The company used their innovative approach to gauge the emotional response of users, with the aim of improving the content and usability of the pages. Space Between initially approached the BHF with an offer of pro-bono work, which was accepted due to an upcoming project that could benefit from their involvement. The project was a success, with the team at the BHF being able to better understand what users expected from the Conditions pages and how best to present them with this information.

COOK Trading Ltd, a national frozen food retailer, hired Space Between to run user tests on their website in order to improve the user experience. The goal of the project was to create a list of site improvements and a roadmap for further testing and development, with the ultimate aim of improving the UX on their site and increasing conversion rates. Space Between was chosen as the vendor due to their demonstrated knowledge of user testing and their clear presentation of results. The project was successful, with Space Between providing a detailed consultation following the testing and offering actionable insights for future improvements.

Merlin Entertainments, the second largest visitor attractions company operating globally, hired Space Between to help understand the existing implementations, user journeys, and how to optimize conversion rates online through qualitative research. The project was aimed at improving the website UX for one of their theme parks in the UK. Space Between conducted user testing at the theme park, collected a large amount of data, and provided an analysis of their findings, offering viable recommendations to fix issues. The project was successful, with Merlin Entertainments being able to simplify the steps needed to achieve their goals and improve their website UX.