Son of Erik Design
visit site- $1,000+
- 2 - 9 employees
- Idaho Falls, ID
Son of Erik Design is a multi-disciplinary graphic design studio based in Idaho Falls, Idaho. Founded in 2012, the studio is a freelance enterprise of Spencer Erickson who provides branding, graphic design, and web design services to small companies in various industries that include consumer products & services, health care & medical, and hospitality & leisure.
Client Insights
Industry Expertise
40%
15%
15%
15%
15%
Client Size Distribution
Small Business (<$10M) 100%
Common Project Size
$10K-$49K 2 projects
<$10K 1 project
Clients
- Resin Architecture
Highlights from Recent Projects
Son of Erik Design was engaged by a concrete repair and resurfacing company for a rebranding campaign. The project involved a name and logo change, website redesign, and marketing and advertising efforts. The website was redeveloped from scratch using Squarespace, ensuring consistency with the new logos, colors, and advertising. The company also introduced a fully-functioning inbound lead tool, allowing customers to submit their projects directly on the site. Son of Erik Design is continuously working on enhancing the company's SEO strategy and transitioning into Google Ads and PPC work. The client appreciated the timely delivery of projects and the ongoing relationship.
Resin Architecture, a forward-thinking architecture firm, sought the services of Son of Erik Design to enhance their branding and design. The firm already had a logo but needed consistency across all platforms. Son of Erik Design helped with social media, website design, letterhead, forms, and other standard branding packages. They also assisted in creating graphics and text for a regular campaign. The branding collateral involved signage, website design, letterheads, and standard forms. They also created flyers, folios, and folders for tradeshows, as well as a backdrop for the booth. The client praised Son of Erik Design for ensuring consistency in their fonts and communications.
SHAPE ReClaimed, a wellness company, engaged Son of Erik Design for a rebranding and graphic design project. The project involved refining the original logo and providing a general outline for the website. Son of Erik Design also created multiple marketing pieces from start to finish, including rack cards for each product, a table banner for events, and counter posters for practitioners. They also established a style guide detailing the brand’s colors, logo, and different factors that would work within the brand identity. The client appreciated the company's ability to explain branding concepts in layman’s terms and provide clear guidance on when to use specific documents for different products.