Somo
visit site- $10,000+
- 50 - 249 employees
- London, England
Somo is a digital development company of 125 employees, founded in 2009. Their headquarters is in London, England, with other locations in New York, San Francisco, Singapore, and Bristol, England. They offer numerous service lines, including mobile app development, enterprise app modernization, web development, and mobile marketing. They serve midmarket and enterprise businesses in various industries: media, automotive, business, financial services, advertising, and more.
Client Insights
Industry Expertise
10%
10%
10%
10%
10%
10%
10%
5%
5%
Client Size Distribution
Small Business (<$10M) 20%
Midmarket ($10M - $1B) 50%
Enterprise (>$1B) 30%
Common Project Size
$200K-$999K 1 project
$1,000,000-$9,999,999 1 project
Clients
- Audi
Highlights from Recent Projects
Somo was contracted by a global magazine publisher to develop a comprehensive mobile strategy aimed at engaging and converting new subscribers, with a particular focus on the U.K. and U.S. markets. The project included media planning and the creation of a new daily app. The decision to work with Somo was influenced by positive feedback from a newly hired digital director and the company's reputation as a specialist mobile marketing agency. The project, which began in August 2014, had a budget of approximately $1 million for the year.
A financial services firm engaged Somo to update its outdated iPhone app and develop a broader mobile strategy. The project involved creating videos to showcase the vision and designing an iPad app, which was then built out by the client's internal team. Somo was selected through a pitch process, with the firm citing Somo's passion for mobile, innovative approach, and ability to create "wow" moments as key factors in their decision.
Somo was chosen by a large e-commerce retailer to help reach their customers more efficiently as the majority of their traffic was coming from smartphone users. The selection process involved sending out a pitch document to five agencies and inviting three to pitch. Somo was chosen based on these meetings. The ongoing partnership with Somo has cost the retailer over $200,000.