Social Path

Social Path was hired by a communications company to help improve the quality of their leads. The team at Social Path conducted extensive research and created content for the client's website based on their ideas. They also optimized the website for better search engine ranking and managed the company's advertising campaigns and social media platforms. In addition, Social Path built a new website for the client which received positive feedback. The project initially started with two people but expanded as the project grew. The client chose Social Path based on their impressive proposal and has invested over $50,000 in the ongoing collaboration which began in September 2019.

For Renault South Africa, Social Path worked on a project to reduce insurance claims from inexperienced drivers of a new vehicle. The team created a club for new drivers, offering them information and support to improve their driving skills. They also provided guidance on insurance claims procedures to prevent drivers from incurring liabilities due to assistance from non-authorized suppliers. Social Path designed content for the client's website and used the information to engage users on social media. The project team consisted of a designer, a developer, an account manager, and the CEO of Social Path. The client spent approximately $33,000 on the project, which ran from January 2017 to December 2019. The partnership was discontinued due to the end of the insurer's partnership.