Smartlytics Consultancy

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Smartlytics Consultancy is an entrepreneurial data analytics consultancy founded in 2017 with fewer than 10 professionals. They offer BI and big data consulting solutions from their office in Coventry, England. They work in the fields of advertising, healthcare, and financial services.

Client Insights

Industry Expertise

Advertising & marketing

10%

Financial services

10%

Government

10%

Hospitality & leisure

10%

Medical

10%

Retail

10%

eCommerce

10%

Business services

5%

Education

5%

Client Size Distribution

Small Business (<$10M) 35%

Midmarket ($10M - $1B) 30%

Enterprise (>$1B) 35%

Common Project Size

$50K-$199K 2 projects

$10K-$49K 1 project

Clients

  • Holland and Barrett

Highlights from Recent Projects

Overall Rating

4.8
4 Reviews

Smartlytics Consultancy provided interim analytics support to Holland & Barrett, a health and wellbeing retailer with a substantial turnover, both online and in-store. The company sought Smartlytics' expertise to fill in-house analytics roles and assist with data science, automation, and reporting tasks. The consultancy firm conducted tag auditing and created insights to propel the business forward. The partnership began in March 2018 and is ongoing, with the client investing approximately $69,000 USD in their services. The client chose Smartlytics for their cost-effective, innovative solutions and the team's expertise in data science and analytics.

In another project, Smartlytics Consultancy was hired by a market research organization to provide development services. Their task was to create a Power BI dashboard for a global alternative finance benchmark project. The dashboard included several pages of various data types and visualizations such as bar charts and country comparisons. The firm successfully transformed premade designs into mock-ups and functional Power BI visuals. The engagement started in April 2020, and the client invested around $55,000-$70,000 USD in their services. The client chose Smartlytics for their impressive performance in a test task involving data conversion into Power BI visuals.

Smartlytics Consultancy partnered with Signal AI, a data provider company, to create bespoke dashboards for their larger clients. The firm helped build the data architecture and dashboards in Power BI. The client selected Smartlytics for their agile and flexible approach, capable of adapting to any changes in client needs. In a project named "Demo Phase 2," the team focused on creating a visualization portfolio of Signal AI's data. Despite a tight deadline, Smartlytics successfully optimized the data model behind the Power BI dashboard and upgraded the visuals to meet the project requirements. The main developer for the project was Youssef, with support from Will and Omar from the Smartlytics team.

Timeliness

5.0

Service Excellence

4.8

Value

4.5

Would Recommend

4.9

Awards

52197

2023

37357

2022