SKYLINE PR GROUP

Skyline Public Relations was hired by a healthcare facility in Kenya to assist in rebranding the hospital as a community facility offering excellent healthcare irrespective of income level. Skyline's team collaborated with the hospital's marketing team to conduct market research within the Uasin Gishu County, aiming to understand the target clientele and their demographics. The proposal and presentation by Skyline were found to be compelling, leading to their selection for the project.

In a project for Find A Fundi, an advertising company for freelance business owners in Kenya, Skyline Public Relations was hired to ascertain the current advertising needs of the target clients, investigate their advertising budget, and engage about their other business needs. Skyline was chosen based on their high ratings, budget-friendly pricing, and good value for cost. The team conducted individual surveys over several days, receiving over 300 responses, which were collected and collated on Google forms.

For a startup company lacking in-house expertise for a full-scale marketing and advertising campaign, Skyline Public Relations was brought on board. The startup was referred to Skyline by another organization satisfied with their services. Skyline reviewed the business needs of the startup, got acquainted with the organization, and developed an advertising plan that included print and digital media efforts. They also created all necessary branding for the organization, including business cards, email newsletters, and campaign ads. The Skyline team worked closely with the startup's in-house creatives, led by their marketing manager.