Skona Advertising

Skona Advertising worked with the San Francisco Marin Food Bank to develop their brand identity and strategize their brand. They redesigned the food bank's website and continue to maintain it, produce annual reports, and create collateral for their annual gala. Skona also designs campaign microsites for various events and campaigns, and they provide design services such as redesigning the food bank's newsletter and creating infographics. They have also assisted with community advertising campaigns, providing both concept and production support. This relationship, which began in May 2014, is ongoing.

Mercuri International Group, a sales consultancy firm, engaged Skona Advertising for a complete brand makeover. Skona helped them with a new brand positioning for a messaging platform, redesigned their logo, and created a new color scheme and brand design. They also redesigned Mercuri's website and suggested a logo change for better compatibility with digital devices. Skona continues to support Mercuri on a monthly retainer basis, assisting with projects such as company video production. This partnership, which began in March 2018, continues to this day.

Lucid, a Research Technology company, hired Skona Advertising for a brand awareness campaign in 2021. Skona was tasked to create a campaign concept that would differentiate Lucid from other companies sharing the same name and simplify their messaging to explain their specific industry niche. They executed creative for the entire funnel, including static display ads, social ads, and brand videos. Skona was chosen for this project due to their competitive pricing, great culture fit, and aligned company values. The team of 2-5 employees from Skona continues to work with Lucid to enhance their brand awareness.