Silverlight Digital
visit site- $25,000+
- 10 - 49 employees
- New York, NY
Silverlight Digital is a Jersey City, New Jersey-based media planning & buying agency. The agency offers media planning & buying, pay per click, social media marketing, digital strategy, and more and is small.The agency was established in 2008.
Client Insights
Industry Expertise
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Client Size Distribution
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Common Project Size
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Clients
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Highlights from Recent Projects
Silverlight Digital was hired by a pharmaceutical company specializing in dermatological medications to execute all media promotion for their dermatology brand. The project involved planning and executing HCP and Consumer media promotion, as well as CTV media for consumer-facing promotion. Silverlight Digital collaborated with the Brand Team, digital consultants, and partner agencies to deliver media spend recommendations. The team of 6-10 workers from Silverlight Digital was responsible for media planning, including the development of strategic media recommendations, building a plan in cooperation with the client, negotiating with vendors, and drafting paid search keywords and ads. They also provided overall support, which included preparing for client calls, issuing Insertion Orders to media vendors, providing quality assurance for creative files, and managing and optimizing various campaigns. The client selected Silverlight Digital due to their budget-friendly pricing, cultural fit, and good value for cost. The results and feedback on the project were not provided in the data.