Seoulz

Seoulz was hired by AJ Marketing to handle PR for the Zayed Sustainability Prize, a prestigious global environmental award founded by the UAE government. The primary objectives were to increase global business community awareness about the Prize and to attract sustainable businesses from the energy, water, and food sectors to apply for the Prize. Seoulz, known as a leading business media platform in Korea, was chosen based on its stellar reputation and the personal connection with the CEO, John Yoon. The project scope involved a public release article on the SeoulZ media platform and outreach to sustainable business leaders in Korea to encourage them to join the Zayed Prize. The team included John Yoon and Sue Nguyen from Seoulz, and Arthur Sabalionis and Joon Kim from AJ Marketing. The project was a success, achieving the desired increase in awareness and engagement with the Zayed Sustainability Prize.