SEMrush

SEMrush provided SEO services to a B2B SaaS company aiming to develop a blog and content strategy. The company's marketing director utilized SEMrush's platform to track the effectiveness of their content marketing and to understand the keyword strategies of their competitors. The platform enabled the client to analyze keyword gaps, categorize keywords by topic, and monitor their backlinking performance. With SEMrush, the client was able to prioritize content pieces with the most impact and track their progress against competitors. The ongoing engagement, which started in March 2019, has cost the client less than $5,000.

SEMrush was hired by a leather slippers manufacturer in Poland for SEO and backlink building for their e-commerce website. The client found SEMrush to be the most comprehensive tool for their SEO needs, including keyword and backlink research. In December 2020, the client performed an SEO audit of their website using SEMrush and identified areas of improvement. SEMrush's backlink gap tool provided valuable insights into the client's competitors' backlink strategies, which the client could then use to develop their own. The client appreciated SEMrush's readily available support team, who always responded within 24 hours.