Roswell NYC

Roswell NYC was hired by YA-MAN USA, LTD, a beauty tech innovation company, to increase market share and elevate the consumer journey and experience through email retention marketing. The project involved a comprehensive retention campaign strategy, segmentation and personalization, engaging content creation, automated email sequences, design and branding, A/B testing, and measurement and analysis. The client found Roswell NYC through a referral and selected them due to their budget-friendly pricing, cultural fit, and aligned company values. The team from Roswell NYC, consisting of 2-5 employees, successfully delivered on all key deliverables, leading to increased customer engagement and loyalty.

A sunglasses retailer engaged Roswell NYC to develop an e-commerce platform, PPC, and email marketing strategy. The client's main objectives were to establish complex customer retention programs and manage the transition period for Paid Search. Roswell NYC successfully built retention marketing platforms for the company using Klaviyo for email and Attentive for SMS, and also covered an interim period for paid search optimization and paid social and paid search creatives. The team, which consisted of 2-5 employees, was selected for their geographic proximity, cost-effectiveness, aligned company values, and likability.

North Shore Exchange, a luxury women's fashion consignment store, partnered with Roswell NYC for Shopify development and email marketing. The client aimed to establish an e-commerce platform and email campaigns. Roswell NYC, with a team of 6-10 employees, provided services for over three years, handling the client's e-commerce platform and email/SMS campaigns. The client highly recommended Roswell NYC, acknowledging them as a critical partner for any projects, both small and large.