Rosica Communications

Rosica Communications was hired by an education management organization to provide PR support and celebrate the achievements of their members, scholarship recipients, and educators. The organization was extremely satisfied with the dozens of top-tier regional and national PR placements they received as a result of Rosica's efforts. They chose Rosica Communications through a Request for Proposals (RFP) process, and were impressed by the agency's understanding of their mission and goals. The services provided by Rosica included communicating key messages, utilizing spokespersons, offering ongoing PR counsel, leveraging events for media coverage, proactively pitching media, and developing bylined articles and op-eds among others. The goal was to secure an average of seven media placements per month and five national media placements per quarter, which they successfully achieved. The organization worked directly with the owner of Rosica, two senior PR team members, and additional staff who provided support.