ReFly Mart

ReFly Mart was hired by a newspaper company to carry out social media marketing services. The company, led by its CEO, sought the help of ReFly Mart to boost their online presence on platforms like Instagram and Facebook. The selection process involved an online search for local social media marketers, shortlisting five and eventually choosing ReFly Mart based on their previous clients and cost estimate. The project kicked off with a meeting to identify target audiences, followed by the creation of a posting schedule, caption writing, and hashtag research. Tools such as Hootsuite were used for coordination and tracking audience engagement. The team from ReFly Mart included an account manager and several social media marketing specialists. The same process was followed through the project, with the team creating and managing Instagram ads for the newspaper company. The collaboration was successful, leading to increased online visibility for the newspaper company.