RDA International
visit site- $10,000+
- 10 - 49 employees
- New York, NY
RDA International is a New York, New York-based branding company. The small company was established in 1976. Their team specializes in branding, marketing strategy, advertising, digital strategy, and more.
Client Insights
Industry Expertise
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Client Size Distribution
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Common Project Size
$1,000,000-$9,999,999 1 project
Clients
This provider has not added their key clients.
Highlights from Recent Projects
RDA International was contracted by a hotel company to refresh their brand and develop new ones to appeal to the modern traveler and maximize growth opportunities in the real estate market. They provided consultation on concept development, brand creation, creative development, brand programs, marketing strategies, and advertising. The team at RDA also created a loyalty campaign for the client's guest recognition program and supported various other campaigns to boost lodging development and sales efforts. Additionally, they supported the launch of new brands with social advertising. The project involved a lead client manager and eight other team members from RDA. The collaboration began in December 2016 and ended in June 2020 due to changes made by new leaders and budget cuts caused by the COVID-19 pandemic, not because of dissatisfaction with RDA International's work. The client invested over $1 million in the project.