Publicis Armenia

Publicis Armenia was hired by an international bank for their marketing needs. The collaboration, which began in January 2019, involved the creation of marketing plans and strategies, including PPC and social media campaigns. The bank was in regular contact with 5-7 members of the Publicis team, including an account manager and a social media specialist. The bank selected Publicis Armenia as they were among the top five marketing agencies in Armenia, offering competitive prices, deliverables, and creativity. The engagement with Publicis Armenia is ongoing, providing a full marketing package based on the bank's needs and goals.

In a project with a humanitarian aid organization, Publicis Armenia was tasked with video production to raise awareness on social inclusion and climate action. The vendor was selected through a tender process, evaluating their technical proposal and financial proposal. The project involved an introductory meeting, the development of a concept note and script, and the initiation of the production phase. The agency worked with a project manager and the feedback process included reviewing and commenting on the initial script, final script, and the submitted video.

Publicis Armenia was hired by Pernod Ricard Armenia CJSC, a wine and spirits company, for their social media marketing. The company chose Publicis due to their scale and level of expertise, which was incomparable to other agencies in the country. The projects were ongoing and vast, and the company worked with several representatives from Publicis, including their director, head of digital, and digital marketing specialist. The representatives were noted to be exceptionally friendly, cooperative, and helpful.