Publicis Armenia

Publicis Armenia was hired by Pernod Ricard Armenia CJSC, a global leader in the wines and spirits industry, to manage their ongoing social media presence and promotions. The decision to choose Publicis was influenced by the agency's scale and level of expertise. The projects were vast and continuous, with several representatives from Publicis working closely with the client. The team, including the director, head of digital, and digital marketing specialist, was commended for their exceptional friendliness, cooperation, and helpfulness.

The humanitarian aid organization hired Publicis Armenia for various projects aimed at creating a better environment for every child. The projects were designed to raise social inclusion awareness, inspire public climate action, and document program results and activities. The selection process involved a tender, with companies evaluated based on their technical proposal/concept and financial proposal/best price. The client worked closely with a project manager from Publicis, who ensured everything was scheduled and delivered. The feedback process included reviewing and commenting on initial scripts, final scripts, and submitted videos.

Publicis Armenia was hired by an international bank to assist with their marketing needs. The agency provided a full marketing package, including marketing planning and strategies through PPC and social media campaigns, posting ads on Facebook, conducting marketing research for specific products or markets, and conducting a yearly survey. The client worked with 5-7 members of the Publicis team, including an account manager and a dedicated social media specialist. Publicis was chosen as one of the top five marketing agencies in Armenia, based on their price, deliverables, and creativity. The engagement, which began in January 2019, is ongoing.