Propel (Prev. Springwood)

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Springwood., a CRM consulting and SI company, is in Bengaluru, India. The company provides CRM consulting and SI, mobile & app marketing, email marketing, and conversion optimization and has a small team.The company was launched in 2020.

Client Insights

Industry Expertise

Consumer products & services

35%

eCommerce

35%

Hospitality & leisure

20%

Energy & natural resources

5%

Telecommunications

5%

Client Size Distribution

Small Business (<$10M) 75%

Midmarket ($10M - $1B) 25%

Common Project Size

$10K-$49K 2 projects

<$10K 1 project

Clients

This provider has not added their key clients.

Highlights from Recent Projects

Overall Rating

4.5
4 Reviews

Springwood was hired by a consumer-focused food platform to manage and implement their growth campaigns, and to provide data analysis support for measuring ROI and KPIs. They were chosen based on recommendations and their understanding of the project scope. Springwood designed email, push and WhatsApp growth campaigns for different aspects of the app and set up a data analysis environment to continually measure growth. The team consisted of three resources - one senior founder and two mid-level members.

In another project, Springwood was hired by Trainman, a train booking app, for retention marketing and increasing monthly and daily active users and overall transactions. The project aimed to retain existing app users and increase user activity and transactions through comprehensive campaigns including email, push notifications, SMS, and in-app pop-ups. Springwood's role involved managing the Webengage platform and implementing a 360-degree strategic approach. The director of marketing worked closely with the founder of Springwood to achieve the project's goals.

Timeliness

4.3

Service Excellence

4.5

Value

3.8

Would Recommend

4.3