Prof

Prof was hired by a mar-tech startup to take control of their Google Ads and increase inbound qualified leads. The project began with a discovery phase where the company's products and services were outlined. Prof then conducted an audit of the existing Google Ads setup and concluded that it needed a complete overhaul. Different copy, display ads, and retargeting were tested, resulting in a 70% increase in Google Ads ROI. The CEO of the startup was impressed by the flexibility of Prof's team, which consisted of the founder, Andre, and a performance marketer, Leah.

Soccer Assist, a scholarship agency, hired Prof to create and manage their Google Ads from scratch. Prof integrated the Google Ads account with various analytics programs and the company's CRM, and quickly set up a number of campaigns to attract new business and maintain competitiveness. The selection of Prof was based on a proposal that was deemed the best fit among others. The company director initially worked on the project before handing it over to a client manager. Prof also assisted the web development team in updating web user tracking from Google Ads to the CRM.

Alloy, a product design and innovation agency, hired Prof to run their Google Ads campaign and improve their Google ranking. Prof was found through an online search and was selected for their budget-friendly pricing and good value for cost. The scope of work involved managing and running the Google Ads Pay-per-click campaign and improving rankings. The project was handled by one employee from Prof and the primary form of communication was through virtual meetings.