Principle Co, Ltd.
visit site- $5,000+
- 50 - 249 employees
- Chiyoda City, Japan
Principle Co, Ltd is a data analytics consulting firm based in Chiyoda-ku, Japan, with an office in Chuo-ku, Japan. The firm, founded in 2011, has a team of less than ten that provides BI & big data consulting & SI, digital strategy, PPC, SEO, and social media marketing services. Principle Co, Ltd serves enterprise and smaller-sized companies in various industries that include advertising & marketing, automotive, and business services.
Client Insights
Industry Expertise
20%
20%
20%
10%
10%
10%
10%
Client Size Distribution
Small Business (<$10M) 10%
Midmarket ($10M - $1B) 60%
Enterprise (>$1B) 30%
Common Project Size
$10K-$49K 2 projects
$50K-$199K 2 projects
<$10K 1 project
Clients
- Samsung
Highlights from Recent Projects
Principle Co, Ltd. was engaged by a global e-commerce business to develop a marketing strategy. The company, under the guidance of their chief strategy officer, sought to improve their analytics and explore new marketing channels. Principle Co, Ltd. leveraged their expertise in analytics and attribution to deliver a comprehensive report, setting up reporting layers and adding attribution methodologies. The project, which had a budget of $10,000-$25,000, was completed between July and August 2019 and involved a team of four people led by a project manager.
Annex Brands, a pack and ship franchisor, collaborated with Principle Co, Ltd. to create a reporting system for Google campaigns. The project aimed to provide franchise owners with easy access to campaign performance data. Principle Co, Ltd. developed a dashboard that connects to Annex Brands' POS system, providing relevant information for Google Ads campaigns. The team also implemented ways to attribute leads to specific stores, enabling franchisees to track leads and phone calls from their PPC campaigns. The ongoing project, which began in February 2019, has an investment of $25,000-$50,000.
A WiFi hotspot rental company hired Principle Co, Ltd. to increase their visibility in the North American market. The company, which is popular in Asia but less known in North America, sought Principle Co, Ltd.'s expertise in payment systems, affiliate networks, Google listing advertising, and website analysis. The team's efforts led to an increase in orders from zero to 80 per month. They also advised on website design changes to better appeal to the US market. The team, comprising 3 to 4 people, was selected for their ability to communicate in Japanese and their LA-based operations.