The Point Company
visit site- Undisclosed
- 50 - 249 employees
- London, England
Client Insights
Industry Expertise
This provider has not added their industry expertise.
Client Size Distribution
This provider has not added their client sizes.
Common Project Size
$10K-$49K 1 project
Clients
This provider has not added their key clients.
Highlights from Recent Projects
The Point Company was brought on board by Uff, a tech-driven sales optimization agency, to build a more predictable sales pipeline. The Point Company utilized their skills in defining target accounts, building and validating prospect data, developing outbound messaging, campaign management, and system optimization. This also encompassed supporting Uff with CRM and lead management processing, campaign optimization, and performance reporting. A team of 2-5 personnel worked on this project, which cost between $10,000 to $49,999.
The engagement involved execution of a strategic B2B pipeline generation program. This involved identifying potential buyer profiles, building and validating accurate buyer data, and designing the outbound messaging for the campaign. The Point Company was also responsible for campaign setup, management of the systems for opportunity tracking, and providing frequent adjustments based on market response. Deliverables included the target strategy, prospect lists, outbound sequences, campaign infrastructure, lead qualification process, and constant pipeline generation system optimization.
The Point Company was hired in July 2026 based off an online search by Uff, selected due to their high ratings, excellent cultural fit, and good value for the cost. Additionally, The Point Company's company values were reputed to align well with those of Uff, cementing the decision to bring them on board. The project is still ongoing, with each team constantly working on optimizing performance based on market response.